The Client: 

Conscious Spaces is a pioneering wellbeing and lifestyle brand focused on creating healthy living environments.

Working with leading health practitioners and drawing on personal experience, Conscious Spaces offers an online wellness boutique (including infrared saunas, EMF protection, air filters, water purification and light therapies), consultancy services and absorbing articles.

The Brief: 

To create a consistent, clear, intelligent and positive tone of voice for the business, which would appeal to the target audience and help drive sales and engagement. This tone of voice needed to be delivered and upheld across all brand communications – from web content to social media posts and email newsletters.

The business also wanted help forming a communications and content strategy, to establish the brand identity and its offering.


  • Communications strategy
  • Comprehensive monthly content plan
  • Regular editorial features covering key wellness themes
  • Copy for web pages
  • Content creation for, and management of, brand social media channels
  • Content for weekly email newsletters

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